Miche Klammer | 6-minute read Let’s talk lashes—the clean kind. If you've been on the never-ending quest for sensitive skin mascara makeup that actually works and doesn't leave your eyes red, itchy, or weepy by noon, we see you. And we made this for you. Meet Omiana’s Gentle Barely There Mascara, our newest clean beauty addition crafted especially for sensitive eyes and ingredient-savvy beauties. It’s free from some of the most common irritants—like titanium dioxide, mica, and even tocopheryl acetate. Yes, it’s gentle. Yes, it performs. And no, it doesn’t sacrifice lash drama just because it’s formulated with your delicate skin in mind. So, What Is Sensitive Skin Mascara Makeup, Really? It’s more than a buzzword. Sensitive skin mascara makeup is designed for those of us who’ve tried to do a simple flick of mascara in the morning only to end up with stinging, watery eyes or irritated lids an hour later. The skin around your eyes is thinner than the rest of your face. That means it’s more vulnerable to ingredients like fragrance, synthetic dyes, harsh preservatives, and even natural compounds that may seem innocent—like mica or tocopheryl acetate. That’s why Omiana goes ingredient-by-ingredient to deliver clean, no-nonsense formulas that look great and feel even better. Why We Left Out Tocopheryl Acetate and Its Cousins You’ve probably seen tocopheryl acetate (a form of vitamin E) on lots of cosmetic ingredient lists. It’s there to moisturize and help preserve the formula. But for some folks—especially those with reactive or sensitive skin—vitamin E derivatives like tocopheryl acetate or tocopherol can be irritating, particularly when used near the eyes. We didn’t want to take the risk. Our Gentle Barely There Mascara skips tocopheryl acetate entirely. No guessing games. No compromises. Just a clean, minimalist mascara that defines lashes while keeping your skin and eyes calm and collected. What Else Did We Leave Out? In short: a lot. We formulated this mascara without: Titanium dioxide (a common pigment that some skin types react to) Mica (a shimmer-adding mineral that can be irritating for some eyes) Parabens Synthetic fragrance Animal testing (Omiana is 100% cruelty-free—always) We’re not here to demonize ingredients. But we are here to give you options. Everyone’s skin tells a different story, and at Omiana, we’re all about helping you find the products that suit your chapter. A Feel-Good Formula for Real Life The best part? It actually works. The Gentle Barely There Mascara is: Lightweight but buildable Flake-resistant Naturally defining (no spider lashes here) Made with clean, high-integrity ingredients It enhances your natural lashes without feeling heavy, greasy, or stiff. The wand is sleek and precise, perfect for reaching every last lash—even those tiny corner ones that like to hide. And because it's fragrance-free and mica-free, it won't sneakily trigger irritation midday. Who's It For? People with sensitive eyes Makeup lovers avoiding titanium dioxide, mica, or tocopheryl acetate Clean beauty enthusiasts who want results without the fluff Anyone who’s tried mascara after mascara and ended up disappointed (or teary-eyed) How to Use It Like a Pro Here’s the secret to loving your sensitive skin mascara makeup experience even more: Start with clean lashes – Skip the oils or heavy balms before applying. Use a lash curler first, if that’s your thing. Apply one coat for a subtle, no-makeup look. Let dry. Go for a second coat to add depth, length, and definition. Remove gently at night with a fragrance-free micellar water or oil-free remover. Real Ingredients, Real Intentions We don’t just make clean beauty products. We make them intentionally—from the first formulation to the final tube. The Barely There Mascara was tested, reviewed, and refined with feedback from customers just like you: people who care about how their makeup is made and how it feels on their skin. We aim for formulas that are: Minimalist, not boring Effective, not irritating Functional, not fussy We want your skin and lashes to thrive. Want More Sensitive Skin Superstars? If you’re loving the sound of the Gentle Barely There Mascara, don’t stop there. We’ve got a lineup of skin-friendly favorites that your makeup bag will thank you for. Check out: Our titanium dioxide-free foundations (yes, plural) Fragrance-free blushes that don’t mess with your sinuses Mica-free shadows in rich, matte tones Lipsticks without tocopherol or coconut oil Use the ingredient filters on our website to shop by omission and discover new clean beauty must-haves that match your needs. Shop by Ingredient Filters Transparency Is Our Love Language Let’s be honest: shopping for sensitive skin mascara makeup—or any makeup, really—can be a minefield. Between misleading labels and vague ingredient lists, it’s hard to know what’s safe and what might trigger a flare-up. That’s why we do things differently. We don’t hide ingredients in "proprietary blends" or gloss over known irritants. We label clearly, formulate thoughtfully, and always keep your well-being at the heart of every product we make. Bottom Line: Mascara That Won’t Let You Down Our Gentle Barely There Mascara is more than just another tube in your drawer. It’s a gentle, gorgeous option made for people who’ve been told they have “too sensitive” skin. We don’t believe there’s such a thing. Your skin deserves products that work with it—not against it. So go ahead. Bat those clean lashes. Blink boldly. And feel good knowing what’s in—and what’s not in—your mascara. Shop Now → Gentle Barely There Mascara
Miche Klammer | 6-minute read Let’s talk lashes—the clean kind. If you've been on the never-ending quest for sensitive skin mascara makeup that actually works and doesn't leave your eyes red, itchy, or weepy by noon, we see you. And we made this for you. Meet Omiana’s Gentle Barely There Mascara, our newest clean beauty addition crafted especially for sensitive eyes and ingredient-savvy beauties. It’s free from some of the most common irritants—like titanium dioxide, mica, and even tocopheryl acetate. Yes, it’s gentle. Yes, it performs. And no, it doesn’t sacrifice lash drama just because it’s formulated with your delicate skin in mind. So, What Is Sensitive Skin Mascara Makeup, Really? It’s more than a buzzword. Sensitive skin mascara makeup is designed for those of us who’ve tried to do a simple flick of mascara in the morning only to end up with stinging, watery eyes or irritated lids an hour later. The skin around your eyes is thinner than the rest of your face. That means it’s more vulnerable to ingredients like fragrance, synthetic dyes, harsh preservatives, and even natural compounds that may seem innocent—like mica or tocopheryl acetate. That’s why Omiana goes ingredient-by-ingredient to deliver clean, no-nonsense formulas that look great and feel even better. Why We Left Out Tocopheryl Acetate and Its Cousins You’ve probably seen tocopheryl acetate (a form of vitamin E) on lots of cosmetic ingredient lists. It’s there to moisturize and help preserve the formula. But for some folks—especially those with reactive or sensitive skin—vitamin E derivatives like tocopheryl acetate or tocopherol can be irritating, particularly when used near the eyes. We didn’t want to take the risk. Our Gentle Barely There Mascara skips tocopheryl acetate entirely. No guessing games. No compromises. Just a clean, minimalist mascara that defines lashes while keeping your skin and eyes calm and collected. What Else Did We Leave Out? In short: a lot. We formulated this mascara without: Titanium dioxide (a common pigment that some skin types react to) Mica (a shimmer-adding mineral that can be irritating for some eyes) Parabens Synthetic fragrance Animal testing (Omiana is 100% cruelty-free—always) We’re not here to demonize ingredients. But we are here to give you options. Everyone’s skin tells a different story, and at Omiana, we’re all about helping you find the products that suit your chapter. A Feel-Good Formula for Real Life The best part? It actually works. The Gentle Barely There Mascara is: Lightweight but buildable Flake-resistant Naturally defining (no spider lashes here) Made with clean, high-integrity ingredients It enhances your natural lashes without feeling heavy, greasy, or stiff. The wand is sleek and precise, perfect for reaching every last lash—even those tiny corner ones that like to hide. And because it's fragrance-free and mica-free, it won't sneakily trigger irritation midday. Who's It For? People with sensitive eyes Makeup lovers avoiding titanium dioxide, mica, or tocopheryl acetate Clean beauty enthusiasts who want results without the fluff Anyone who’s tried mascara after mascara and ended up disappointed (or teary-eyed) How to Use It Like a Pro Here’s the secret to loving your sensitive skin mascara makeup experience even more: Start with clean lashes – Skip the oils or heavy balms before applying. Use a lash curler first, if that’s your thing. Apply one coat for a subtle, no-makeup look. Let dry. Go for a second coat to add depth, length, and definition. Remove gently at night with a fragrance-free micellar water or oil-free remover. Real Ingredients, Real Intentions We don’t just make clean beauty products. We make them intentionally—from the first formulation to the final tube. The Barely There Mascara was tested, reviewed, and refined with feedback from customers just like you: people who care about how their makeup is made and how it feels on their skin. We aim for formulas that are: Minimalist, not boring Effective, not irritating Functional, not fussy We want your skin and lashes to thrive. Want More Sensitive Skin Superstars? If you’re loving the sound of the Gentle Barely There Mascara, don’t stop there. We’ve got a lineup of skin-friendly favorites that your makeup bag will thank you for. Check out: Our titanium dioxide-free foundations (yes, plural) Fragrance-free blushes that don’t mess with your sinuses Mica-free shadows in rich, matte tones Lipsticks without tocopherol or coconut oil Use the ingredient filters on our website to shop by omission and discover new clean beauty must-haves that match your needs. Shop by Ingredient Filters Transparency Is Our Love Language Let’s be honest: shopping for sensitive skin mascara makeup—or any makeup, really—can be a minefield. Between misleading labels and vague ingredient lists, it’s hard to know what’s safe and what might trigger a flare-up. That’s why we do things differently. We don’t hide ingredients in "proprietary blends" or gloss over known irritants. We label clearly, formulate thoughtfully, and always keep your well-being at the heart of every product we make. Bottom Line: Mascara That Won’t Let You Down Our Gentle Barely There Mascara is more than just another tube in your drawer. It’s a gentle, gorgeous option made for people who’ve been told they have “too sensitive” skin. We don’t believe there’s such a thing. Your skin deserves products that work with it—not against it. So go ahead. Bat those clean lashes. Blink boldly. And feel good knowing what’s in—and what’s not in—your mascara. Shop Now → Gentle Barely There Mascara